Plane Clothing, an illustration-focused graphics label based in east London, has recently released an innovative, interactive shopping experience. In collaboration with interactive video producer NavMotion, this video gives you a behind-the-scenes tour of their studio. They show you how they go from original photo to final design. You even get to see how the screen printing process works.
Browse through their collection and learn about the stories behind the designs and gain insights into every stage of production.
Plane Clothing is run from a small studio in East London by husband and wife team Gerry and Charlotta Buxton. All their designs are based on Gerry’s original photographs and illustrations. All their clothes are fairly traded and hand-printed using environmentally friendly ink in London. Last season, they had released the London collection, a series focusing on London architecture. Now, they bring you the New York series, which focuses on the people and places in the Big Apple.